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Public Relations

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» 10 Keys to Getting Free Publicity
By  Danek Kaus | Published 2008/10/20 | Public Relations
There is a right way and a wrong way to seek publicity in the media. These steps will lead you to publicity success.
» How to Use Media Calendars for Free Publicity
By  Danek Kaus | Published 2008/10/20 | Public Relations
The media use two special calendars, the calendar of events and the editorial calendar, which lists upcoming topics they plans to cover. Learn the secrets of using these calendars to get free publicity.
» Have You Started Work on Your Fall Book Promotion Yet?
By  Marsha Friedman | Published 2008/07/24 | Public Relations
Even though it seems like the fall season is eons away, it will be here before you know it. With that in mind, have you thought about how you are going to get your book out there and known by the book buying public? Read on to find out how!
» Four Tips To Get Talk Radio Hosts Interested in Your Book
By  Marsha Friedman | Published 2008/07/23 | Public Relations
If you are a new author or even an established one with some sales under your belt, hooking the media into your book can sometimes be very difficult. Here we will share 4 top tips to getting talk radio show hosts interested in talking to you about your book.
» 2 Quick Tips to Great Press Releases
By  Marsha Friedman | Published 2008/07/01 | Public Relations
If you are struggling to get the media interested in your press release, here are two surefire ways to bump up the quality of your releases today!
» 3 Important Parts of an Attention Grabbing Press Release
By  Marsha Friedman | Published 2008/06/30 | Public Relations
If you are having trouble getting inundated talk radio producers interested in your show idea, this article is for you! Here are 3 important parts to making your radio press release the best ever!
» In Praise of Press Releases - A Frank Discussion on Form And Function
By  Traci Vanover | Published 2008/06/26 | Public Relations
There is no disputing the power of a well-written, newsworthy press release. In fact, it is one of the single best things you can do for your business.
» Horton Hears An Opportunity - Listening For Pop Culture And Media Cues In A Busy Jungle
By  Traci Vanover | Published 2008/06/22 | Public Relations
One of the most common challenges that small business owners face is the lack of funds to properly promote themselves. One way to stretch those promotional dollars is to focus on leveraging creative marketing opportunities.
» News is a Four-Letter Word
By  Traci Vanover | Published 2008/06/22 | Public Relations
Press release writing can be a bit daunting at first, but it is certainly a skill that can be mastered. Armed with the proper tools and a bit of patience, you can be crafting your own killer press releases in relatively short order.
» Looking to Get Some Public Relations for Your Business?
By  Marsha Friedman | Published 2008/06/06 | Public Relations
Looking to generate some leads? Then read on!

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